The ability to connect to current market trend is lesser to rural entrepreneurs, hence they require support to establish and explore current market. In-order to support our members, to get better access to market opportunities, Our Team is working on establishing various B2B and B2C linkages and exploring new territory for cross -selling or reselling.
Our support
Every entrepreneur faces various challenges to target the right market for their products and during COVID-19 lockdown, entrepreneurs are unable to sell their products in spite of existing demand. During this situation the customers prefer to purchase through E-commerce platforms, but micro-entrepreneurs were unable to cope with the current market trend and were losing their existing customers. Hence to ensure that their business is not disrupted and to overcome the current crisis situation, Our Team had dialogues with various E-Commerce platforms and waived off registration fees and gateway fees.
Retail Outlet
As our members started developing their business through our inputs from Virtual Interface sessions and interactions with Thematic Experts, few members are now preparing to showcase their products in Commercial Market to explore and expand their business. Our Team is connecting with Representative from various Retail Outlets to understand their criteria and payment structures to connect members accordingly.
Cross-Border Sales
Our Members are spread Pan-India with varied range of products which creates scope of cross border sales. Our Team identified such possibilities of peer-to-peer linkages to provide market access through matured entrepreneurs to budding entrepreneurs from different states and different products.
E-Commerce
The changing lifestyle and current situation have boosted the importance of E-Commerce platforms and online business, be it purchasing groceries, medicines or even household appliances, customers prefer online-shopping. In order to cope-up with the current market condition and support our members to continue their business and to explore larger market, WeAct ensured that our members are onboarded on various E-Commerce platforms.
E-Commerce Platforms Members are enrolled in various E-Commerce platforms such as costBo, Mera Mobile Mera Marketing, Amazon Karighar, Amazon In total 200+ members have been enrolled in various online platforms through which they are making sales during this unprecedented time.
1. Amazon: World’s largest online retailer which supports sellers even in rural areas to reach national and international market
2. Amazon Karigar: A program to enable artisans and sellers crafting authentic handmade products to become successful sellers through Amazon.
3. CostBo: E-commerce platform where the buyer and seller can directly interact, discover, connect and buy authentic products as per their preference. It’s a new-age mobile friendly application connecting “direct to consumer”